Performance basics
Mobile-first layout, optimized assets, and clean loading behavior.
Resources
Useful notes and checklists for site quality, SEO hygiene, and automation.
Core Web Vitals for Small Business Websites: A Practical Review
Read Core Web Vitals, separate visitor data from lab tests, and use a practical worksheet to prioritize website improvements without breaking key functions.
Review Core Web VitalsSEO hygiene
Canonicals, metadata, schema, internal linking, sitemap/robots alignment.
Why Is My Website Page Not Indexed? A Search Console Checklist
Investigate one website page missing from Google with a Search Console decision table, live-state checks, canonical guidance, and a developer handoff worksheet.
Investigate a page not indexedAutomation patterns
Lead capture, qualification, routing, follow-up, CRM handoff.
Website redesign SEO checklist
Protect URLs, crawl signals, content, accessibility, and conversion paths through a redesign.
Use the launch checklistAI chatbot lead qualification guide
Plan focused questions, transparent data use, human handoff, integrations, and testing.
Plan the qualification flowAI search visibility checklist
Check crawl access, indexing, snippets, useful text, internal links, metadata, and realistic expectations.
Review AI search foundationsStructured data checklist for service businesses
Choose Organization or LocalBusiness truthfully, align visible facts, validate the markup, and maintain it.
Check structured dataWebsite accessibility testing checklist
Test keyboard use, headings, images, contrast, zoom, forms, representative samples, and documented findings.
Review website accessibilityWebsite contact form testing checklist
Test validation, accessible feedback, anti-automation, delivery handling, privacy, and failure states.
Test a contact formService Page Content Brief for Small Business Websites
Collect service facts, proof, limitations, internal links, and CTA details before writing one useful page.
Use the service page briefWebsite Navigation and Internal Links Checklist
Map visitor tasks, hub links, footer links, contextual links, and orphan-page fixes without stuffing every page into the menu.
Audit internal linksNeed help applying this?
Email hi@stefannadwodny.com with your current URL and goals.
Request a consult